Promotion
Promotion is one of the four aspects of marketing. The other three parts of the marketing mix are product management, pricing, and distribution. Promotion is comprised of four subcategories: * advertising * personal selling * sales promotion * publicity and public relations The specification of these four variables creates a promotional mix. ---------------------------------------------------------------------------- Promotion is the advancement of rank or position in an organizational hierarchy system. ---------------------------------------------------------------------------- In Chess, promotion is another name for Queening when the pawn reaches the eighth square. As well as being a queen, a pawn may become a knight, bishop or rook
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